Volume 10; Issue 3

Marketing Science

Volume 10; Issue 3
1

Quality Perceptions and Asymmetric Switching between Brands

Year:
1991
Language:
english
File:
PDF, 478 KB
english, 1991
2

Quality Perceptions and Asymmetric Switching Between Brands

Year:
1991
Language:
english
File:
PDF, 1.30 MB
english, 1991
3

Brand Loyalty and Market Equilibrium

Year:
1991
Language:
english
File:
PDF, 1.18 MB
english, 1991
4

Brand Loyalty and Market Equilibrium

Year:
1991
Language:
english
File:
PDF, 477 KB
english, 1991
5

Estimating Heterogeneity in Consumers' Purchase Rates

Year:
1991
Language:
english
File:
PDF, 390 KB
english, 1991
6

Back Matter

Year:
1991
Language:
english
File:
PDF, 418 KB
english, 1991
7

Multiple Source Procurement Competitions

Year:
1991
Language:
english
File:
PDF, 1.22 MB
english, 1991
8

Estimating Heterogeneity in Consumers' Purchase Rates

Year:
1991
Language:
english
File:
PDF, 215 KB
english, 1991
10

Multiple Source Procurement Competitions

Year:
1991
Language:
english
File:
PDF, 568 KB
english, 1991
11

Cognitive Geometry: An Analysis of Structure Underlying Representations of Similarity

Year:
1991
Language:
english
File:
PDF, 1.71 MB
english, 1991
12

Front Matter

Year:
1991
Language:
english
File:
PDF, 534 KB
english, 1991
13

Erratum to: Product and Price Competition in a Duopoly

Year:
1991
Language:
english
File:
PDF, 147 KB
english, 1991