Volume 34; Issue 9-10

Service Industries Journal

Volume 34; Issue 9-10
3

Analysis of franchisors' expansion strategies and competition

Year:
2014
Language:
english
File:
PDF, 147 KB
english, 2014
5

Tourists' purchase intentions: impact of franchise brand awareness

Year:
2014
Language:
english
File:
PDF, 192 KB
english, 2014
7

Franchising in services

Year:
2014
Language:
english
File:
PDF, 87 KB
english, 2014
8

Franchise, innovation and entrepreneurship

Year:
2014
Language:
english
File:
PDF, 132 KB
english, 2014
10

Brand equity heterogeneity among strategic groups in service franchising

Year:
2014
Language:
english
File:
PDF, 175 KB
english, 2014