Volume 14; Issue 3

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Social Marketing Quarterly
Volume 14; Issue 3

Social Marketing Quarterly

Volume 14; Issue 3

1

The Heart Truth : Using the Power of Branding and Social Marketing to Increase Awareness of Heart Disease in Women

Long, Terry, Taubenheim, Ann M., Wayman, Jennifer, Temple, Sarah, Ruoff, Beth Ann

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 1.37 MB

english, 2008

2

Using Social Media and Internet Marketing to Reach Women with The Heart Truth

Taubenheim, Ann M., Long, Terry, Smith, Eileen C., Jeffers, Dan, Wayman, Jennifer, Temple, Sarah

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 150 KB

english, 2008

3

An Interview with Eric Young

Schwartz, Beverly

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 51 KB

english, 2008

4

Introduction

Armand, Françoise

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 45 KB

english, 2008

5

Alliance Building: Mobilizing Partners to Share The Heart Truth with American Women

Temple, Sarah, Long, Terry, Wayman, Jennifer, Taubenheim, Ann M., Patterson, Jennifer

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 91 KB

english, 2008

6

The Saathiya Trusted Partner Program in India: Meeting Young Couples' Reproductive Health Needs

O'Sullivan, Gael

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 529 KB

english, 2008

7

Conclusions and the Way Forward

Armand, Françoise

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 38 KB

english, 2008

8

Practitioners Talk Turkey: The Heart Truth Team's 10 Top Insights into What Makes a Campaign Work

Long, Terry, Taubenheim, Ann M., Wayman, Jennifer, Temple, Sarah

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 44 KB

english, 2008

9

Bridging the Digital Divide: Connecting Social Marketers Globally

Suchak, Neha, Eisengrein, Doug

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 42 KB

english, 2008

10

Proceedings

Armand, Françoise

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 690 KB

english, 2008

11

The Heart Truth : Applying Formative Research to Build a National Women's Heart Health Movement

Wayman, Jennifer, Temple, Sarah, Taubenheim, Ann M., Long, Terry

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 86 KB

english, 2008

12

Introduction

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 19 KB

english, 2008

13

Creating a Women and Heart Disease Brand: The Heart Truth Campaign's Red Dress

Wayman, Jennifer, Long, Terry, Ruoff, Beth Ann, Temple, Sarah, Taubenheim, Ann M.

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 1.01 MB

english, 2008

14

Impact of Health Communication Campaigns on Health Behaviors in Singapore

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 268 KB

english, 2008

15

Perspectives on Behavior Change

Journal:

Social Marketing Quarterly

Year:

2008

Language:

english

File:

PDF, 1.08 MB

english, 2008

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