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Volume 16; Issue 1
Main
Corporate Reputation Review
Volume 16; Issue 1
Corporate Reputation Review
Volume 16; Issue 1
1
The Dimensions of Nation Brand Personality: A Study of Nine Countries
Kim, You Kyung
,
Shim, Sung Wook
,
Dinnie, Keith
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 231 KB
Your tags:
english, 2013
2
Mega-event and Country Co-branding: Image Shifts, Transfers and Reputational Impacts
Heslop, Louise A
,
Nadeau, John
,
O'Reilly, Norm
,
Armenakyan, Anahit
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 231 KB
Your tags:
english, 2013
3
Nation Branding: Issues, Insights and Impacts
Melewar, T C
,
Gupta, Suraksha
,
Dinnie, Keith
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 56 KB
Your tags:
english, 2013
4
Antecedents of Nation Brand Personality
Song, Young-A
,
Sung, Yongjun
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 143 KB
Your tags:
english, 2013
5
Measuring and Positioning Nation Brands: A Comparative Brand Personality Approach
Rojas-Méndez, José I
,
Papadopoulos, Nicolas
,
Murphy, Steven A
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 271 KB
Your tags:
english, 2013
6
Indigenous Identity in the Nation Brand: Tension and Inconsistency in a Nation's Tourism Advertising Campaigns
Pomering, Alan
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 298 KB
Your tags:
english, 2013
7
The Contributors
Journal:
Corporate Reputation Review
Year:
2013
Language:
english
File:
PDF, 71 KB
Your tags:
english, 2013
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