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Volume 7; Issue 1
Main
Corporate Reputation Review
Volume 7; Issue 1
Corporate Reputation Review
Volume 7; Issue 1
1
Management of the Organizational Image: A Method for Organizational Image Configuration
Schuler, Maria
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 466 KB
Your tags:
english, 2004
2
An Issues Management Perspective on Corporate Identity: The Case of a Regulatory Agency
Illia, Laura
,
Schmid, Evelyn
,
Fischbach, Irene
,
Hangartner, Robert
,
Rivola, Roberto
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 462 KB
Your tags:
english, 2004
3
Creating the BBVA Experience: Beyond Traditional Brand Management
Alloza, Ángel
,
Conley, Stephen
,
Prado, Fernando
,
Farfán, Juana
,
Espantaleón, Raquel
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 290 KB
Your tags:
english, 2004
4
How Influential are Corporate Credibility and Endorser Attractiveness When Innovators React to Advertisements for a New High-Technology Product?
Lafferty, Barbara A
,
Goldsmith, Ronald E
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 284 KB
Your tags:
english, 2004
5
So What Really Changed After Enron?
Laurence, Andrew
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 221 KB
Your tags:
english, 2004
6
For Your Bookshelf: The Power of Corporate Communication: Crafting the Voice and Image of Your Business
Lurati, Francesco
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 216 KB
Your tags:
english, 2004
7
Corporate Branding in Marketspace
Stuart, Helen
,
Jones, Colin
Journal:
Corporate Reputation Review
Year:
2004
Language:
english
File:
PDF, 126 KB
Your tags:
english, 2004
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