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51

Hong Kong 1997 in Context

Priya Raghubir and Gita Venkataramani Johar

Journal:

Public Opinion Quarterly

Year:

1999

Language:

english

File:

PDF, 554 KB

english, 1999

52

Tutorials in Consumer Research

Dahl, Darren, Fischer, Eileen, Johar, Gita, Morwitz, Vicki

Journal:

Journal of Consumer Research

Year:

2016

Language:

english

File:

PDF, 22 KB

english, 2016

53

Consumer perceptions of deals: Biasing effects of varying deal prices.

Krishna, Aradhna, Johar, Gita Venkataramani

Journal:

Journal of Experimental Psychology: Applied

Year:

1996

Language:

english

File:

PDF, 1.99 MB

english, 1996

54

Making Sense from (Apparent) Senselessness: The JCR Lens

Dahl, Darren W., Fischer, Eileen, Johar, Gita V., Morwitz, Vicki G.

Journal:

Journal of Consumer Research

Year:

2017

Language:

english

File:

PDF, 71 KB

english, 2017

55

The Effects Of Dissimulation On The Accessibility and Predictive Power Of Weakly Held Attitudes

Johar, Gita Venkataramani, Sengupta, Jaideep

Journal:

Social Cognition

Year:

2002

Language:

english

File:

PDF, 217 KB

english, 2002

56

Differential Construal of Exercise versus Diet and Implications for Weight Control

Okada, Erica Mina, Johar, Gita V, Kirmani, Amna, Sengupta, Jaideep

Journal:

Journal of Consumer Research

Year:

2018

Language:

english

File:

PDF, 468 KB

english, 2018

57

Wine for the Table: Self-Construal, Group Size, and Choice for Self and Others

Wu, Eugenia C, Moore, Sarah G, Fitzsimons, Gavan J, Johar, Gita V, Kirmani, Amna, Botti, Simona

Journal:

Journal of Consumer Research

Year:

2018

Language:

english

File:

PDF, 448 KB

english, 2018

58

Filling an Empty Self: The Impact of Social Exclusion on Consumer Preference for Visual Density

Su, Lei, Wen, Echo Wan, Jiang, Yuwei, Johar, Gita V, Price, Linda L, Hoegg, JoAndrea

Journal:

Journal of Consumer Research

Year:

2019

Language:

english

File:

PDF, 616 KB

english, 2019

59

Profiling Victims of Investment Fraud: Mindsets and Risky Behaviors

Deliema, Marguerite, Shadel, Doug, Pak, Karla, Johar, Gita V, Inman, J Jeffrey, Toubia, Olivier

Journal:

Journal of Consumer Research

Year:

2019

File:

PDF, 516 KB

2019

60

The Meaning of Distraction: How Metacognitive Inferences from Distraction during Multitasking Affect Brand Evaluations

Zane, Daniel M, Smith, Robert W, Reczek, Rebecca Walker, Johar, Gita V, Inman, J Jeffrey, Hoegg, JoAndrea

Journal:

Journal of Consumer Research

Year:

2019

Language:

english

File:

PDF, 507 KB

english, 2019

61

Preference Refinement After a Budget Contraction

Ross, Gretchen R, Meloy, Margaret G, Carlson, Kurt A, Johar, Gita V, Price, Linda L, Lee, Leonard

Journal:

Journal of Consumer Research

Year:

2020

File:

PDF, 865 KB

2020

62

Reflections

Johar, Gita Venkataramani, Johnson, Eric, Netzer, Oded

Journal:

Marketing Letters

Year:

2020

File:

PDF, 113 KB

2020

63

Introduction

Lehmann, Don, Johar, Gita, Johnson, Eric, Netzer, Oded

Journal:

Marketing Letters

Year:

2020

File:

PDF, 104 KB

2020

64

When Sharing Isnât Caring: The Influence of Seeking the Best on Sharing Favorable Word of Mouth about Unsatisfactory Purchases

Olson, Nicholas J, Ahluwalia, Rohini, Johar, Gita V, Campbell, Margaret C, Argo, Jennifer J

Journal:

Journal of Consumer Research

Year:

2020

File:

PDF, 455 KB

2020