Price setting in SMEs: some empirical findings

Journal of Product & Brand Management 1998 / 02 Vol. 7; Iss. 1

Price setting in SMEs: some empirical findings

Carson, David, Gilmore, Audrey, Cummins, Darryl, O’Donnell, Aodheen, Grant, Ken
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Volume:
7
Language:
english
Journal:
Journal of Product & Brand Management
DOI:
10.1108/10610429810209755
Date:
February, 1998
File:
PDF, 215 KB
english, 1998
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