New product introduction at TyRx Pharma, Inc.

Journal of Product & Brand Management 2006 / 12 Vol. 15; Iss. 7

New product introduction at TyRx Pharma, Inc.

Amsbaugh, Pamela, Pitta, Dennis A.
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Volume:
15
Language:
english
Journal:
Journal of Product & Brand Management
DOI:
10.1108/10610420610712865
Date:
December, 2006
File:
PDF, 177 KB
english, 2006
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