Volume 16; Issue 3

1

Country of origin effects: a literature review

Year:
1998
Language:
english
File:
PDF, 456 KB
english, 1998
3

IMC: a consumer psychological perspective

Year:
1998
Language:
english
File:
PDF, 182 KB
english, 1998
4

Barriers to market orientation: the view from the shopfloor

Year:
1998
Language:
english
File:
PDF, 204 KB
english, 1998
5

Information overload in marketing management

Year:
1998
Language:
english
File:
PDF, 234 KB
english, 1998
6

Export information providers: are they meeting the needs of SMEs?

Year:
1998
Language:
english
File:
PDF, 103 KB
english, 1998