Volume 20; Issue 2

3

National advertising, dual-channel coordination and firm performance

Year:
2013
Language:
english
File:
PDF, 205 KB
english, 2013
6

Editorial board

Year:
2013
Language:
english
File:
PDF, 34 KB
english, 2013
9

Shopping for good?: The perils of ‘ethical consumerism’

Year:
2013
Language:
english
File:
PDF, 95 KB
english, 2013