Volume 49

10

Customers' irrational beliefs: Scale development and validation

Year:
2019
Language:
english
File:
PDF, 1.15 MB
english, 2019
20

Bullseye: An argument for effectively managing retail stakeholder relationships

Year:
2019
Language:
english
File:
PDF, 651 KB
english, 2019
22

Investigating brand visibility in luxury consumption

Year:
2019
Language:
english
File:
PDF, 1.65 MB
english, 2019