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101

What Products Can Be Successfully Promoted and Sold Via the Internet?

Kwak, Hyokjin, Fox, Richard J., Zinkhan, George M.

Journal:

Journal of Advertising Research

Year:

2002

Language:

english

File:

PDF, 159 KB

english, 2002

102

Book Review: Structural Holes: The Social Structure of Competition

Zinkhan, George M., Reingen, Peter H.

Journal:

Journal of Marketing

Year:

1994

Language:

english

File:

PDF, 1.11 MB

english, 1994

103

Book Review: Powershift

Zinkhan, George M., Firat, A. Fuat

Journal:

Journal of Marketing

Year:

1993

Language:

english

File:

PDF, 788 KB

english, 1993

104

Book Review: Knowledge Development in Marketing: The MSI Experience

Zinkhan, George M.

Journal:

Journal of Marketing

Year:

1988

Language:

english

File:

PDF, 727 KB

english, 1988

105

Book Review: Keeping Customers

Zinkhan, George M., Beatty, Sharon E.

Journal:

Journal of Marketing

Year:

1994

Language:

english

File:

PDF, 573 KB

english, 1994

106

Book Review: Marketing and Advertising Regulation: The Federal Trade Commission in the 1990s

Zinkhan, George M., Scammon, Debra L.

Journal:

Journal of Marketing

Year:

1992

File:

PDF, 588 KB

1992

107

Gift giving: A community paradigm

Candice R. Hollenbeck, Cara Peters, George M. Zinkhan

Journal:

Psychology and Marketing

Year:

2006

Language:

english

File:

PDF, 170 KB

english, 2006

108

Rating industrial advertisements

George M. Zinkhan, George M. Zinkhan

Journal:

Industrial Marketing Management

Year:

1984

Language:

english

File:

PDF, 541 KB

english, 1984

109

Competitive intelligence practices of industrial marketers

George M. Zinkhan, Betsy D. Gelb

Journal:

Industrial Marketing Management

Year:

1985

Language:

english

File:

PDF, 729 KB

english, 1985

110

MBAs' changing attitudes toward marketing dilemmas: 1981–1987

George M. Zinkhan, Michael Bisesi, Mary Jane Saxton

Journal:

Journal of Business Ethics

Year:

1989

Language:

english

File:

PDF, 1023 KB

english, 1989

111

Do empirical studies address the objectives of the nutrition labeling and education act: a review and synthesis relevant for marketing academicians

George M. Zinkhan, Cara Peters, Candice Hollenbeck

Journal:

International Review on Public and Nonprofit Marketing

Year:

2008

Language:

english

File:

PDF, 316 KB

english, 2008

112

The Structure of São Paulo Street Markets: Evolving Patterns of Retail Institutions

GEORGE M. ZINKHAN, SUZANA de M. FONTENELLE, ANNE L. BALAZS

Journal:

Journal of Consumer Affairs

Year:

1999

Language:

english

File:

PDF, 1.34 MB

english, 1999

113

Diagnostic Screener for Compulsive Buying: Applications to the USA and South Korea

HYOKJIN KWAK, GEORGE M. ZINKHAN, MELVIN R. CRASK

Journal:

Journal of Consumer Affairs

Year:

2003

Language:

english

File:

PDF, 71 KB

english, 2003

114

Relationship Marketing: Theory and Implementation

George M. Zinkhan

Journal:

Journal of Market-Focused Management

Year:

2002

Language:

english

File:

PDF, 61 KB

english, 2002

115

Accessing academic research through an e-database: Issues of journal quality and knowledge use

George M. Zinkhan

Journal:

Journal of the Academy of Marketing Science

Year:

2004

Language:

english

File:

PDF, 146 KB

english, 2004

116

Research traditions and patterns in marketing scholarship

George M. Zinkhan

Journal:

Journal of the Academy of Marketing Science

Year:

2006

Language:

english

File:

PDF, 232 KB

english, 2006

117

Scientific status and knowledge use: Two perspectives

George M. Zinkhan

Journal:

Journal of the Academy of Marketing Science

Year:

2005

Language:

english

File:

PDF, 249 KB

english, 2005

118

Strategy and the research process: A comment

Anju Seth, George Zinkhan

Journal:

Strategic Management Journal

Year:

1991

Language:

english

File:

PDF, 710 KB

english, 1991

119

Service priority in department stores: The effects of customer gender and dress

Bette Ann Stead, George M. Zinkhan

Journal:

Year:

1986

Language:

english

File:

PDF, 469 KB

english, 1986

120

ESSCA: A multidimensional analysis tool for marketing research

George M. Zinkhan, William B. Locander

Journal:

Journal of the Academy of Marketing Science

Year:

1988

Language:

english

File:

PDF, 880 KB

english, 1988

121

Generating Intrinsic Customer Value: Examples from Wal-Mart

Candice Hollenbeck, George M. Zinkhan, Jens Keller

Journal:

Marketing Review St. Gallen

Year:

2006

Language:

english

File:

PDF, 423 KB

english, 2006

122

Competitive intelligence: Insights from executives

Betsy D. Gelb, Mary Jane Saxton, George M. Zinkhan, Nancy D. Albers

Journal:

Business Horizons

Year:

1991

Language:

english

File:

PDF, 446 KB

english, 1991

123

Marketing in the age of the network: From marketplace to U-space

Richard T. Watson, Pierre Berthon, Leyland F. Pitt, George M. Zinkhan

Journal:

Business Horizons

Year:

2004

Language:

english

File:

PDF, 100 KB

english, 2004

124

Information technology–enhanced pricing strategies: managerial and public policy implications

Ashutosh Dixit, Karin Braunsberger, George M. Zinkhan, Yue Pan

Journal:

Journal of Business Research

Year:

2005

Language:

english

File:

PDF, 894 KB

english, 2005

125

Erratum to “Information technology-enhanced pricing strategies: Managerial and public policy implications” [J. Bus. Res. 2005; 58 (9); 1169–1177]

Ashutosh Dixit, Karin Braunsberger, George M. Zinkhan, Yue Pan

Journal:

Journal of Business Research

Year:

2005

File:

PDF, 46 KB

2005

126

“Pets and not pets”: Three poems

George M. Zinkhan

Journal:

Journal of Business Research

Year:

2008

Language:

english

File:

PDF, 82 KB

english, 2008

127

The Internet and the birth of real consumer power

Leyland F. Pitt, Pierre R. Berthon, Richard T. Watson, George M. Zinkhan

Journal:

Business Horizons

Year:

2002

Language:

english

File:

PDF, 99 KB

english, 2002

128

A stakeholder-integrated approach to health care management

George M Zinkhan, Anne L Balazs

Journal:

Journal of Business Research

Year:

2004

Language:

english

File:

PDF, 160 KB

english, 2004

129

The complexity of consumers' cognitive structures and its relevance to consumer behavior

George M Zinkhan, Karin Braunsberger

Journal:

Journal of Business Research

Year:

2004

Language:

english

File:

PDF, 170 KB

english, 2004

130

Special Issue on the Marketing/Finance Interface

George M Zinkhan, James A Verbrugge

Journal:

Journal of Business Research

Year:

2000

Language:

english

File:

PDF, 56 KB

english, 2000

131

New brand names and inferential beliefs: Some insights on naming new products

George M. Zinkhan, Claude R. Martin Jr.

Journal:

Journal of Business Research

Year:

1987

Language:

english

File:

PDF, 1.21 MB

english, 1987

132

A look to the future ofJAMS: Three years out, thirty years out...

George M. Zinkhan

Journal:

Journal of the Academy of Marketing Science

Year:

2003

Language:

english

File:

PDF, 402 KB

english, 2003

133

Consumers in Cyberspace || Web-Based Chatting: Consumer Communication in Cyberspace

George M. Zinkhan, Hyokjin Kwak, Michelle Morrison and Cara Okleshen Peters

Journal:

Journal of Consumer Psychology

Year:

2003

Language:

english

File:

PDF, 421 KB

english, 2003

134

Knowledge Development and Scientific Status in Consumer-Behavior Research: A Social Exchange Perspective

George M. Zinkhan, Martin S. Roth and Mary Jane Saxton

Journal:

Journal of Consumer Research

Year:

1992

Language:

english

File:

PDF, 335 KB

english, 1992

135

The Moderating Role of Gender and Compulsive Buying Tendencies in the Cultivation Effects of TV Show and TV Advertising: A Cross Cultural Study Between the United States and South Korea

Kwak, Hyokjin, Zinkhan, George M., Dominick, Joseph R.

Journal:

Media Psychology

Year:

2002

Language:

english

File:

PDF, 240 KB

english, 2002

136

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1993

Language:

english

File:

PDF, 324 KB

english, 1993

137

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1994

Language:

english

File:

PDF, 452 KB

english, 1994

138

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1992

Language:

english

File:

PDF, 171 KB

english, 1992

139

From the Editor

Zinkhan, George M., Johnson, Madeline

Journal:

Journal of Advertising

Year:

1994

Language:

english

File:

PDF, 722 KB

english, 1994

140

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1991

Language:

english

File:

PDF, 149 KB

english, 1991

141

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1993

Language:

english

File:

PDF, 238 KB

english, 1993

142

From the Former Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1995

Language:

english

File:

PDF, 110 KB

english, 1995

143

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1993

Language:

english

File:

PDF, 364 KB

english, 1993

144

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1991

Language:

english

File:

PDF, 92 KB

english, 1991

145

From the Editor

Zinkhan, George M.

Journal:

Journal of Advertising

Year:

1994

Language:

english

File:

PDF, 568 KB

english, 1994

146

Information Sources and Government Research: Ethical Conflicts and Solutions

Zinkhan, George, de Lorme, Denise, Peters, Cara, Watson, Richard

Journal:

Public Integrity

Year:

2007

Language:

english

File:

PDF, 204 KB

english, 2007

147

Special Issue on Brand Management || Event History Analysisby Kazuo Yamaguchi;Case Study Methodsby Jacques Hamel; Stephane Dufour; Dominic Fortin

Review by: George M. Zinkhan and F. Christian Zinkhan

Journal:

Journal of Marketing Research

Year:

1994

Language:

english

File:

PDF, 217 KB

english, 1994

148

Using Conjoint Analysis to Design Financial Services

Christian Zinkhan, F., Zinkhan, George M.

Journal:

International Journal of Bank Marketing

Year:

1990

Language:

english

File:

PDF, 303 KB

english, 1990

149

Advertising to “active” viewers: consumer attitudes in the US and South Korea

Kwak, Hyokjin, Andras, Trina Larsen, Zinkhan, George M.

Journal:

International Journal of Advertising

Year:

2009

Language:

english

File:

PDF, 433 KB

english, 2009

150

CAPITAL BUDGETING: EMERGING ISSUES AND TRENDS

Zinkhan, George M., Christian Zinkhan, F.

Journal:

Managerial Finance

Year:

1994

Language:

english

File:

PDF, 425 KB

english, 1994