Nancy E. Spears: search on Z-Library

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1

Measuring Attitude toward the Brand and Purchase Intentions

Spears, Nancy, Singh, Surendra N.

Journal:

Journal of Current Issues & Research in Advertising

Year:

2004

Language:

english

File:

PDF, 1.30 MB

english, 2004

2

Frustration Theory: toward an understanding of keyword search effectiveness and consumer responses

Sun, Qin, Spears, Nancy

Journal:

Journal of Customer Behaviour

Year:

2011

Language:

english

File:

PDF, 159 KB

english, 2011

3

On the Use of Time Expressions in Promoting Product Benefits: The Metaphoric and the Literal

Journal:

Journal of Advertising

Year:

2003

Language:

english

File:

PDF, 2.56 MB

english, 2003

4

The sweet taste of consistency in brand name sound & product/label shapes: Investigating appetitive responses in a dessert context and obstacles that suppress

Spears, Nancy, Ketron, Seth, Cowan, Kirsten

Journal:

Journal of Brand Management

Year:

2016

Language:

english

File:

PDF, 387 KB

english, 2016

5

Understanding Compulsive Buying Among College Students: A Hierarchical Approach

John C. Mowen, Nancy Spears

Journal:

Journal of Consumer Psychology

Year:

1999

Language:

english

File:

PDF, 1.56 MB

english, 1999

6

Determinants of banks selection in USA, Taiwan and Ghana

Blankson, Charles, Ming‐Sung Cheng, Julian, Spears, Nancy

Journal:

International Journal of Bank Marketing

Year:

2007

Language:

english

File:

PDF, 123 KB

english, 2007

7

Twentieth century female ad images: Cultural interconnections, social learning, and the dialectical logic of advertising

Spears, Nancy, Amos, Clinton

Journal:

Journal of Business Research

Year:

2014

Language:

english

File:

PDF, 458 KB

english, 2014

8

Generating a Visceral Response

Amos, Clinton, Spears, Nancy

Journal:

Journal of Advertising

Year:

2010

Language:

english

File:

PDF, 230 KB

english, 2010

9

Time Pressure and Information in Sales Promotion Strategy: Conceptual Framework and Content Analysis

Journal:

Journal of Advertising

Year:

2001

Language:

english

File:

PDF, 1.59 MB

english, 2001

10

Reasons behind body art adoption: what motivates young adults to acquire tattoos?

Pentina, Iryna, Spears, Nancy

Journal:

Journal of Customer Behaviour

Year:

2011

Language:

english

File:

PDF, 285 KB

english, 2011

11

1900-2000 in Review: The Shifting Role and Face of Animals in Print Advertisements in the Twentieth Century

Spears, Nancy, Germain, Richard

Journal:

Journal of Advertising

Year:

2007

Language:

english

File:

PDF, 2.10 MB

english, 2007

12

Revealing obstacles to the consumer imagination

Spears, Nancy, Yazdanparast, Atefeh

Journal:

Journal of Consumer Psychology

Year:

2014

Language:

english

File:

PDF, 384 KB

english, 2014

13

Editorial Ruminations

Richard Brilliant, Kathleen Weil-Garris Brandt, Creighton E. Gilbert, Richard E. Spear, Walter Cahn and Nancy J. Troy

Journal:

The Art Bulletin

Year:

1994

Language:

english

File:

PDF, 2.14 MB

english, 1994

14

User-generated content (UGC) misclassification and its effects

Rajamma, Rajasree K., Paswan, Audhesh, Spears, Nancy

Journal:

Journal of Consumer Marketing

Year:

2019

File:

PDF, 299 KB

2019

15

On the Use of Time Expressions in Promoting Product Benefits--The Metaphoric and the Literal

Journal:

Journal of Advertising

Year:

2003

Language:

english

File:

PDF, 222 KB

english, 2003

16

Search quality in the financial services industry: a contingency perspective

Paswan, Audhesh K., Spears, Nancy, Hasty, Ron, Ganesh, Gopala

Journal:

Journal of Services Marketing

Year:

2004

Language:

english

File:

PDF, 599 KB

english, 2004

17

West African Immigrants’ Perceptions of Advertising in General and Impact on Buying Decisions

Blankson, Charles, Spears, Nancy, Hinson, Robert E.

Journal:

Journal of International Consumer Marketing

Year:

2012

Language:

english

File:

PDF, 149 KB

english, 2012

18

The effects of obtaining one's preferred service brand on consumer satisfaction and brand loyalty

Paswan, Audhesh K., Spears, Nancy, Ganesh, Gopala

Journal:

Journal of Services Marketing

Year:

2007

Language:

english

File:

PDF, 231 KB

english, 2007

19

Time Orientation in the United States, China, and Mexico

Spears, Nancy, Lin, Xiaohua, Mowen, John C.

Journal:

Journal of International Consumer Marketing

Year:

2000

Language:

english

File:

PDF, 248 KB

english, 2000

20

Time Pressure and Information in Sales Promotion Strategy: Conceptual Framework and Content Analysis

Journal:

Journal of Advertising

Year:

2001

Language:

english

File:

PDF, 2.06 MB

english, 2001

21

Seeking consistency between planning orientation and situational purchase mindset

Spears, Nancy, Amos, Clinton, Yazdanparast, Atefeh

Journal:

Journal of Consumer Behaviour

Year:

2016

Language:

english

File:

PDF, 239 KB

english, 2016

22

Overcoming information overload in retail environments: Imagination and sales promotion in a wine context

Ketron, Seth, Spears, Nancy, Dai, Bo

Journal:

Journal of Retailing and Consumer Services

Year:

2016

Language:

english

File:

PDF, 977 KB

english, 2016

23

Liar, liar, my size is higher: How retailer context influences labeled size believability and consumer responses to vanity sizing

Ketron, Seth, Spears, Nancy

Journal:

Journal of Retailing and Consumer Services

Year:

2017

Language:

english

File:

PDF, 299 KB

english, 2017

24

Advertising and Pseudo-Culture

Yazdanparast, Atefeh, Naderi, Iman, Spears, Nancy, Fabrize, Robert O.

Journal:

Journal of Macromarketing

Year:

2018

Language:

english

File:

PDF, 1.30 MB

english, 2018

25

Sounds like a heuristic! Investigating the effect of sound-symbolic correspondences between store names and sizes on consumer willingness-to-pay

Ketron, Seth, Spears, Nancy

Journal:

Journal of Retailing and Consumer Services

Year:

2019

Language:

english

File:

PDF, 1.05 MB

english, 2019

26

Just moseying around and happening upon it versus a master plan: Minimizing regret in impulse versus planned sales promotion purchases

Nancy Spears Tom

Journal:

Psychology and Marketing

Year:

2006

Language:

english

File:

PDF, 110 KB

english, 2006

27

Planned versus unplanned timing changes in payment and product receipt: Implications for sales promotion and services management strategy

Nancy Spears, John C. Mowen, Goutam Chakraborty

Journal:

Psychology and Marketing

Year:

2010

Language:

english

File:

PDF, 118 KB

english, 2010

28

Performance properties in thick film silicate dielectric layers using molecular modeling

Nancy Iwamoto, Ahila Krishnamoorthy, Richard Spear

Journal:

Microelectronics Reliability

Year:

2009

Language:

english

File:

PDF, 995 KB

english, 2009

29

Revisiting Western time orientations

Nancy Spears, Clinton Amos

Journal:

Journal of Consumer Behaviour

Year:

2012

Language:

english

File:

PDF, 126 KB

english, 2012

30

Need for touch and information processing strategies: An empirical examination

Atefeh Yazdanparast, Nancy Spears

Journal:

Journal of Consumer Behaviour

Year:

2012

Language:

english

File:

PDF, 109 KB

english, 2012

31

Symbolic role of animals in print advertising: Content analysis and conceptual development

Nancy E. Spears, John C. Mowen, Goutam Chakraborty

Journal:

Journal of Business Research

Year:

1996

Language:

english

File:

PDF, 920 KB

english, 1996

32

Are Celebrity-Heroes Effective Endorsers? Exploring the Link between Hero, Celebrity, and Advertising Response

Spears, Nancy, Royne, Marla, Van Steenburg, Eric

Journal:

Journal of Promotion Management

Year:

2013

Language:

english

File:

PDF, 161 KB

english, 2013

33

Hope and Fear in an Advertisement Context: Understanding How Hope Undoes Fear

Spears, Nancy E., Blankson, Charles, Guzmán, Francisco

Journal:

Journal of Current Issues & Research in Advertising

Year:

2012

Language:

english

File:

PDF, 134 KB

english, 2012

34

Services Dominated by Maximal versus Minimal-Self Contexts: Verbal versus Visual Cues in Services Advertising

Spears, Nancy, Paswan, Audhesh K., Kahla, Marlene

Journal:

Journal of Current Issues & Research in Advertising

Year:

2006

Language:

english

File:

PDF, 1.14 MB

english, 2006

35

Celebrity Images in Magazine Advertisements: An Application of the Visual Rhetoric Model

Stafford, Maria Royne, Spears, Nancy E., Hsu, Chung-Kue

Journal:

Journal of Current Issues & Research in Advertising

Year:

2003

Language:

english

File:

PDF, 888 KB

english, 2003

36

Assessing the corporate brand: The Unique Corporate Association Valence (UCAV) approach

Spears, Nancy, Brown, Tom J, Dacin, Peter A

Journal:

Journal of Brand Management

Year:

2006

Language:

english

File:

PDF, 158 KB

english, 2006

37

Understanding Compulsive Buying among College Students: A Hierarchical Approach

John C. Mowen and Nancy Spears

Journal:

Journal of Consumer Psychology

Year:

1999

Language:

english

File:

PDF, 500 KB

english, 1999

38

1900-2000 in Review: The Shifting Role and Face of Animals in Print Advertisements in the Twentieth Century

Nancy Spears and Richard Germain

Journal:

Journal of Advertising

Year:

2007

Language:

english

File:

PDF, 2.23 MB

english, 2007

39

Rhetorical Analysis of Resistance to Environmentalism As Enactment of Morality Play between Social and Ecological Well-Being

Amos, Clinton, Spears, Nancy, Pentina, Iryna

Journal:

Journal of Consumer Affairs

Year:

2016

Language:

english

File:

PDF, 160 KB

english, 2016

40

Three peas in the pod of consumer imagination: Purchase task, involvement, and ad information

Spears, Nancy, Ketron, Seth, Ngamsiriudom, Waros

Journal:

Journal of Consumer Behaviour

Year:

2016

Language:

english

File:

PDF, 873 KB

english, 2016

41

Understanding the relationship between brand loyalty, the prevailing economic environment and optimum stimulation level

Eric Van Steenburg,Nancy Spears

Journal:

Journal of Brand Management

Year:

2011

Language:

english

File:

PDF, 157 KB

english, 2011

42

Analogical reasoning and regulatory focus: using the creative process to enhance consumer-brand outcomes within a co-creation context

Naletelich, Kelly, Spears, Nancy

Journal:

European Journal of Marketing

Year:

2020

File:

PDF, 422 KB

2020

43

Haptic information processing and need for touch in product evaluation

Jha, Subhash, Balaji, M.S., Stafford, Marla B. Royne, Spears, Nancy

Journal:

Journal of Consumer Marketing

Year:

2019

File:

PDF, 300 KB

2019

44

Sound-symbolic signaling of online retailer sizes: The moderating effect of shopping goals

Ketron, Seth, Spears, Nancy

Journal:

Journal of Retailing and Consumer Services

Year:

2021

File:

PDF, 626 KB

2021

45

Early Pavlovian conditioning impairs later Pavlovian conditioning

Nancy A. Lariviere, Norman E. Spear

Journal:

Developmental Psychobiology

Year:

1996

Language:

english

File:

PDF, 1.51 MB

english, 1996

46

Age-related differences in sensory conditioning in rats

Wei-Jung Chen, Nancy A. Lariviere, Charles J. Heyser, Linda P. Spear, Dr. Norman E. Spear

Journal:

Developmental Psychobiology

Year:

1991

Language:

english

File:

PDF, 1.19 MB

english, 1991

47

Effect of handedness on fMRI activation in the medial temporal lobe during an auditory verbal memory task

Jennifer L. Cuzzocreo, Michael A. Yassa, Guillermo Verduzco, Nancy A. Honeycutt, David J. Scott, Susan Spear Bassett

Journal:

Human Brain Mapping

Year:

2009

Language:

english

File:

PDF, 292 KB

english, 2009

48

Discovery of 1-(3,4-dichlorophenyl)-N,N-dimethyl-1,2,3,4-tetrahydroquinolin-4-amine, a dual serotonin and dopamine reuptake inhibitor

Liming Shao, Jianguo Ma, Fengjiang Wang, Scott C. Malcolm, Michael C. Hewitt, Una C. Campbell, Nancy A. Spicer, Larry W. Hardy, Rudy Schreiber, Kerry L. Spear, Mark A. Varney

Journal:

Bioorganic & Medicinal Chemistry Letters

Year:

2011

Language:

english

File:

PDF, 408 KB

english, 2011

49

Discovery of N-methyl-1-(1-phenylcyclohexyl)methanamine, a novel triple serotonin, norepinephrine, and dopamine reuptake inhibitor

Liming Shao, Michael C. Hewitt, Fengjiang Wang, Scott C. Malcolm, Jianguo Ma, John E. Campbell, Una C. Campbell, Sharon R. Engel, Nancy A. Spicer, Larry W. Hardy, Rudy Schreiber, Kerry L. Spear, Mark

Journal:

Bioorganic & Medicinal Chemistry Letters

Year:

2011

Language:

english

File:

PDF, 806 KB

english, 2011

50

Discovery of N-methyl-1-(1-phenylcyclohexyl)ethanamine, a novel triple serotonin, norepinephrine and dopamine reuptake inhibitor

Liming Shao, Michael C. Hewitt, Fengjiang Wang, Scott C. Malcolm, Jianguo Ma, John E. Campbell, Una C. Campbell, Sharon R. Engel, Nancy A. Spicer, Larry W. Hardy, Rudy Schreiber, Kerry L. Spear, Mark

Journal:

Bioorganic & Medicinal Chemistry Letters

Year:

2011

Language:

english

File:

PDF, 635 KB

english, 2011